Best Buy surveyed 2,000 US consumers and found that in most cases millennial children don’t give their parents enough credit for using their technology. 47% of the children say they serve as family tech support once a week while only 17% of the parents say it is that often.
When it comes to purchasing tech, Dads tend to rely on expert reviews while Moms ask their sons. You can see more from the press release that accompanied the infographic.
Here are a few other things we learned:
- Millennials give parents little credit for making the most of their tech. While 60 percent of parents claim they know how to get the most from their technology, only 33 percent of adult children give their parents credit for really understanding their gear.
- Dad relies on reviews, mom on son. Gender also plays a role in sourcing tech advice. Among parents who considered their children to be the most trustworthy source of advice, 64 percent are moms and 36 percent are dads. Dad, in fact, prefers expert reviews (60 percent) to advice from his millennial son or daughter. Moms tend to turn to their sons for tech help more often than their daughters, with 39 percent of sons being tapped compared with 28 percent of daughters.
- Smart home devices intrigue – and confuse. In an interesting paradox, smart home devices are the products parents are most interested in but confess they’re not confident enough to buy (20 percent). Parents also have interest but lack confidence in selecting streaming devices (18 percent), smartwatches (13 percent) and home theater systems (13 percent).
- Happy to help, regardless. One source of agreement from the survey? Some 62 percent of parents say their adult children are happy to help and 58 percent of adult children confirmed that.