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Targeted advertising makes holiday magic

$262 billion is projected for 2013’s holiday shopping. How do you get people to your site though? Advertising. With targeted advertising, companies are getting the most bang for their buck. What are advertisers targeting this year? According to this infographic, apparel/accessories, electronics, and computer hardware are the top categories. They also zoom in on other trends and location data.

 

(Credit: Neustar)